Above: David Webster, Global Health & Wellness Practice, IDEO. Right: Leah Silverman, illustrator, Alphachimp Studio; Joseph Kolars, M.D., senior associate dean for education and global initiatives, University of Michigan Medical School. Just below: Audience at Transform 2011. Bottom: Beth Comstock, senior vice president and chief marketing officer, GE; Bob Schwartz, general manager, Global Design, GE Healthcare.